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15.356 How to Develop "Breakthrough" Products and Services (MIT) 15.356 How to Develop "Breakthrough" Products and Services (MIT)

Description

Includes audio/video content: AV selected lectures. To prosper, firms must develop major product and service innovations. Often, though, they don't know how. Recent research into the innovation process has made it possible to develop "breakthroughs" systematically. 15.356 presents several practical concept development methods, such as the "Lead User Method," where manufacturers learn from innovative customers. Expert guest speakers present case studies that show the "art" required to implement a concept development method. 15.356 is a half-term subject. Includes audio/video content: AV selected lectures. To prosper, firms must develop major product and service innovations. Often, though, they don't know how. Recent research into the innovation process has made it possible to develop "breakthroughs" systematically. 15.356 presents several practical concept development methods, such as the "Lead User Method," where manufacturers learn from innovative customers. Expert guest speakers present case studies that show the "art" required to implement a concept development method. 15.356 is a half-term subject.

Subjects

lead user method; innovations; innovation process; idea generation; brainstorming; concept development methods; prototypes; solutions; problem solving; business breakthroughs; incremental improvements; market research; focus groups; MIT Media Lab; creativity | lead user method; innovations; innovation process; idea generation; brainstorming; concept development methods; prototypes; solutions; problem solving; business breakthroughs; incremental improvements; market research; focus groups; MIT Media Lab; creativity | lead user method | lead user method | innovations | innovations | innovation process | innovation process | idea generation | idea generation | brainstorming | brainstorming | concept development methods | concept development methods | prototypes | prototypes | solutions | solutions | problem solving | problem solving | business breakthroughs | business breakthroughs | incremental improvements | incremental improvements | market research | market research | focus groups | focus groups | MIT Media Lab | MIT Media Lab | creativity | creativity

License

Content within individual OCW courses is (c) by the individual authors unless otherwise noted. MIT OpenCourseWare materials are licensed by the Massachusetts Institute of Technology under a Creative Commons License (Attribution-NonCommercial-ShareAlike). For further information see http://ocw.mit.edu/terms/index.htm

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Lecture 2: Iterative Design Lecture 2: Iterative Design

Description

Description: This lecture begins by exploring what a game is (and isn't) and defining the terms "mechanic" and "dynamic". Designers identify the core mechanic and dynamic of a game to help guide iterative playtesting and optimization. Instructors/speakers: Philip Tan, Jason BegyKeywords: rules, strategy, iterative design, playtesting, core mechanic, core dynamic, game design tools, emergent behavior, brainstorming, user feedbackTranscript: PDFSubtitles: SRTAudio - download: Internet Archive (MP3)Audio - download: iTunes U (MP3)(CC BY-NC-SA) Description: This lecture begins by exploring what a game is (and isn't) and defining the terms "mechanic" and "dynamic". Designers identify the core mechanic and dynamic of a game to help guide iterative playtesting and optimization. Instructors/speakers: Philip Tan, Jason BegyKeywords: rules, strategy, iterative design, playtesting, core mechanic, core dynamic, game design tools, emergent behavior, brainstorming, user feedbackTranscript: PDFSubtitles: SRTAudio - download: Internet Archive (MP3)Audio - download: iTunes U (MP3)(CC BY-NC-SA)

Subjects

rules | rules | strategy | strategy | iterative design | iterative design | playtesting | playtesting | core mechanic | core mechanic | core dynamic | core dynamic | game design tools | game design tools | emergent behavior | emergent behavior | brainstorming | brainstorming | user feedback | user feedback

License

Content within individual OCW courses is (c) by the individual authors unless otherwise noted. MIT OpenCourseWare materials are licensed by the Massachusetts Institute of Technology under a Creative Commons License (Attribution-NonCommercial-ShareAlike). For further information see http://ocw.mit.edu/terms/index.htm

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Lecture 5: Assignment 1 Brainstorming and Team Formation Lecture 5: Assignment 1 Brainstorming and Team Formation

Description

Description: Abe Stein talks about how to brainstorm constructively, despite social pressure and interpersonal dynamics. Students practice generating ideas individually and in groups, ending with concepts for the first team project, a card game for 2-4 players. Instructors/speakers: Philip Tan, Jason Begy, Abe Stein (Singapore-MIT GAMBIT Game Lab)Keywords: brainstorming, teamwork, synthesis, creative process, facilitated discussion, group dynamicsTranscript: PDFSubtitles: SRTAudio - download: Internet Archive (MP3)Audio - download: iTunes U (MP3)(CC BY-NC-SA) Description: Abe Stein talks about how to brainstorm constructively, despite social pressure and interpersonal dynamics. Students practice generating ideas individually and in groups, ending with concepts for the first team project, a card game for 2-4 players. Instructors/speakers: Philip Tan, Jason Begy, Abe Stein (Singapore-MIT GAMBIT Game Lab)Keywords: brainstorming, teamwork, synthesis, creative process, facilitated discussion, group dynamicsTranscript: PDFSubtitles: SRTAudio - download: Internet Archive (MP3)Audio - download: iTunes U (MP3)(CC BY-NC-SA)

Subjects

brainstorming | brainstorming | teamwork | teamwork | synthesis | synthesis | creative process | creative process | facilitated discussion | facilitated discussion | group dynamics | group dynamics

License

Content within individual OCW courses is (c) by the individual authors unless otherwise noted. MIT OpenCourseWare materials are licensed by the Massachusetts Institute of Technology under a Creative Commons License (Attribution-NonCommercial-ShareAlike). For further information see http://ocw.mit.edu/terms/index.htm

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Lecture 6: The Social Function of Games Lecture 6: The Social Function of Games

Description

Description: Today's reading, by theorist Roger Caillois, examines the various interactions between players and spectators of games. Students then brainstorm ideas for their first team project: designing a card game for 2-4 players. Instructors/speakers: Philip Tan, Jason BegyKeywords: ilinx, agon, alea, mimicry, vertigo, competition, simulation, games of skill, games of chance, card games, sports, brainstormingTranscript: PDFSubtitles: SRTAudio - download: Internet Archive (MP3)Audio - download: iTunes U (MP3)(CC BY-NC-SA) Description: Today's reading, by theorist Roger Caillois, examines the various interactions between players and spectators of games. Students then brainstorm ideas for their first team project: designing a card game for 2-4 players. Instructors/speakers: Philip Tan, Jason BegyKeywords: ilinx, agon, alea, mimicry, vertigo, competition, simulation, games of skill, games of chance, card games, sports, brainstormingTranscript: PDFSubtitles: SRTAudio - download: Internet Archive (MP3)Audio - download: iTunes U (MP3)(CC BY-NC-SA)

Subjects

ilinx | ilinx | agon | agon | alea | alea | mimicry | mimicry | vertigo | vertigo | competition | competition | simulation | simulation | games of skill | games of skill | games of chance | games of chance | card games | card games | sports | sports | brainstorming | brainstorming

License

Content within individual OCW courses is (c) by the individual authors unless otherwise noted. MIT OpenCourseWare materials are licensed by the Massachusetts Institute of Technology under a Creative Commons License (Attribution-NonCommercial-ShareAlike). For further information see http://ocw.mit.edu/terms/index.htm

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Lecture 19: Abstraction and Simulation Lecture 19: Abstraction and Simulation

Description

Description: To build a good simulation, identify relevant features in the source and assumptions in the resulting model. Students explore the meaning of games' choices about what to include, simplify, and abstract, and generate ideas for their next assignment. Instructors/speakers: Philip Tan, Jason BegyKeywords: simulation, abstraction, representation, agency, brainstorming, media criticism, art games, board games, SimCity, CivilizationTranscript: PDFSubtitles: SRTAudio - download: Internet Archive (MP3)Audio - download: iTunes U (MP3)(CC BY-NC-SA) Description: To build a good simulation, identify relevant features in the source and assumptions in the resulting model. Students explore the meaning of games' choices about what to include, simplify, and abstract, and generate ideas for their next assignment. Instructors/speakers: Philip Tan, Jason BegyKeywords: simulation, abstraction, representation, agency, brainstorming, media criticism, art games, board games, SimCity, CivilizationTranscript: PDFSubtitles: SRTAudio - download: Internet Archive (MP3)Audio - download: iTunes U (MP3)(CC BY-NC-SA)

Subjects

simulation | simulation | abstraction | abstraction | representation | representation | agency | agency | brainstorming | brainstorming | media criticism | media criticism | art games | art games | board games | board games | SimCity | SimCity | Civilization | Civilization

License

Content within individual OCW courses is (c) by the individual authors unless otherwise noted. MIT OpenCourseWare materials are licensed by the Massachusetts Institute of Technology under a Creative Commons License (Attribution-NonCommercial-ShareAlike). For further information see http://ocw.mit.edu/terms/index.htm

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Lecture 31: Assignment 3 Brainstorming and Team Formation Lecture 31: Assignment 3 Brainstorming and Team Formation

Description

Description: Following last lecture's presentation of the final project assignment, a conflict mediation training simulation for psychiatric student doctors, students brainstorm their ideas for game concepts, mechanics, and abstraction models. Instructors/speakers: Philip Tan, Jason BegyKeywords: psychiatry, doctor, violence, simulation, teaching, education, patient, conflict resolution, assault, mental illness, decision tree, risk assessment, anger management, game mechanic, brainstorming, teamwork, target audience, ethics, abstraction, roleplayingTranscript: PDFSubtitles: SRTAudio - download: Internet Archive (MP3)Audio - download: iTunes U (MP3)(CC BY-NC-SA) Description: Following last lecture's presentation of the final project assignment, a conflict mediation training simulation for psychiatric student doctors, students brainstorm their ideas for game concepts, mechanics, and abstraction models. Instructors/speakers: Philip Tan, Jason BegyKeywords: psychiatry, doctor, violence, simulation, teaching, education, patient, conflict resolution, assault, mental illness, decision tree, risk assessment, anger management, game mechanic, brainstorming, teamwork, target audience, ethics, abstraction, roleplayingTranscript: PDFSubtitles: SRTAudio - download: Internet Archive (MP3)Audio - download: iTunes U (MP3)(CC BY-NC-SA)

Subjects

psychiatry | psychiatry | doctor | doctor | violence | violence | simulation | simulation | teaching | teaching | education | education | patient | patient | conflict resolution | conflict resolution | assault | assault | mental illness | mental illness | decision tree | decision tree | risk assessment | risk assessment | anger management | anger management | game mechanic | game mechanic | brainstorming | brainstorming | teamwork | teamwork | target audience | target audience | ethics | ethics | abstraction | abstraction | roleplaying | roleplaying

License

Content within individual OCW courses is (c) by the individual authors unless otherwise noted. MIT OpenCourseWare materials are licensed by the Massachusetts Institute of Technology under a Creative Commons License (Attribution-NonCommercial-ShareAlike). For further information see http://ocw.mit.edu/terms/index.htm

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15.356 How to Develop "Breakthrough" Products and Services (MIT)

Description

To prosper, firms must develop major product and service innovations. Often, though, they don't know how. Recent research into the innovation process has made it possible to develop "breakthroughs" systematically. 15.356 presents several practical concept development methods, such as the "Lead User Method," where manufacturers learn from innovative customers. Expert guest speakers present case studies that show the "art" required to implement a concept development method. 15.356 is a half-term subject.

Subjects

lead user method; innovations; innovation process; idea generation; brainstorming; concept development methods; prototypes; solutions; problem solving; business breakthroughs; incremental improvements; market research; focus groups; MIT Media Lab; creativity | lead user method | innovations | innovation process | idea generation | brainstorming | concept development methods | prototypes | solutions | problem solving | business breakthroughs | incremental improvements | market research | focus groups | MIT Media Lab | creativity

License

Content within individual OCW courses is (c) by the individual authors unless otherwise noted. MIT OpenCourseWare materials are licensed by the Massachusetts Institute of Technology under a Creative Commons License (Attribution-NonCommercial-ShareAlike). For further information see https://ocw.mit.edu/terms/index.htm

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Lecture 2: Iterative Design

Description

Description: This lecture begins by exploring what a game is (and isn't) and defining the terms "mechanic" and "dynamic". Designers identify the core mechanic and dynamic of a game to help guide iterative playtesting and optimization. Instructors/speakers: Philip Tan, Jason BegyKeywords: rules, strategy, iterative design, playtesting, core mechanic, core dynamic, game design tools, emergent behavior, brainstorming, user feedbackTranscript: PDF (English - US)Subtitles: SRTAudio - download: Internet Archive (MP3)Audio - download: iTunes U (MP3)(CC BY-NC-SA)

Subjects

rules | strategy | iterative design | playtesting | core mechanic | core dynamic | game design tools | emergent behavior | brainstorming | user feedback

License

Content within individual OCW courses is (c) by the individual authors unless otherwise noted. MIT OpenCourseWare materials are licensed by the Massachusetts Institute of Technology under a Creative Commons License (Attribution-NonCommercial-ShareAlike). For further information see http://ocw.mit.edu/terms/index.htm

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Lecture 5: Assignment 1 Brainstorming and Team Formation

Description

Description: Abe Stein talks about how to brainstorm constructively, despite social pressure and interpersonal dynamics. Students practice generating ideas individually and in groups, ending with concepts for the first team project, a card game for 2-4 players. Instructors/speakers: Philip Tan, Jason Begy, Abe Stein (Singapore-MIT GAMBIT Game Lab)Keywords: brainstorming, teamwork, synthesis, creative process, facilitated discussion, group dynamicsTranscript: PDF (English - US)Subtitles: SRTAudio - download: Internet Archive (MP3)Audio - download: iTunes U (MP3)(CC BY-NC-SA)

Subjects

brainstorming | teamwork | synthesis | creative process | facilitated discussion | group dynamics

License

Content within individual OCW courses is (c) by the individual authors unless otherwise noted. MIT OpenCourseWare materials are licensed by the Massachusetts Institute of Technology under a Creative Commons License (Attribution-NonCommercial-ShareAlike). For further information see http://ocw.mit.edu/terms/index.htm

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Lecture 6: The Social Function of Games

Description

Description: Today's reading, by theorist Roger Caillois, examines the various interactions between players and spectators of games. Students then brainstorm ideas for their first team project: designing a card game for 2-4 players. Instructors/speakers: Philip Tan, Jason BegyKeywords: ilinx, agon, alea, mimicry, vertigo, competition, simulation, games of skill, games of chance, card games, sports, brainstormingTranscript: PDF (English - US)Subtitles: SRTAudio - download: Internet Archive (MP3)Audio - download: iTunes U (MP3)(CC BY-NC-SA)

Subjects

ilinx | agon | alea | mimicry | vertigo | competition | simulation | games of skill | games of chance | card games | sports | brainstorming

License

Content within individual OCW courses is (c) by the individual authors unless otherwise noted. MIT OpenCourseWare materials are licensed by the Massachusetts Institute of Technology under a Creative Commons License (Attribution-NonCommercial-ShareAlike). For further information see http://ocw.mit.edu/terms/index.htm

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Lecture 19: Abstraction and Simulation

Description

Description: To build a good simulation, identify relevant features in the source and assumptions in the resulting model. Students explore the meaning of games' choices about what to include, simplify, and abstract, and generate ideas for their next assignment. Instructors/speakers: Philip Tan, Jason BegyKeywords: simulation, abstraction, representation, agency, brainstorming, media criticism, art games, board games, SimCity, CivilizationTranscript: PDF (English - US)Subtitles: SRTAudio - download: Internet Archive (MP3)Audio - download: iTunes U (MP3)(CC BY-NC-SA)

Subjects

simulation | abstraction | representation | agency | brainstorming | media criticism | art games | board games | SimCity | Civilization

License

Content within individual OCW courses is (c) by the individual authors unless otherwise noted. MIT OpenCourseWare materials are licensed by the Massachusetts Institute of Technology under a Creative Commons License (Attribution-NonCommercial-ShareAlike). For further information see http://ocw.mit.edu/terms/index.htm

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Lecture 31: Assignment 3 Brainstorming and Team Formation

Description

Description: Following last lecture's presentation of the final project assignment, a conflict mediation training simulation for psychiatric student doctors, students brainstorm their ideas for game concepts, mechanics, and abstraction models. Instructors/speakers: Philip Tan, Jason BegyKeywords: psychiatry, doctor, violence, simulation, teaching, education, patient, conflict resolution, assault, mental illness, decision tree, risk assessment, anger management, game mechanic, brainstorming, teamwork, target audience, ethics, abstraction, roleplayingTranscript: PDF (English - US)Subtitles: SRTAudio - download: Internet Archive (MP3)Audio - download: iTunes U (MP3)(CC BY-NC-SA)

Subjects

psychiatry | doctor | violence | simulation | teaching | education | patient | conflict resolution | assault | mental illness | decision tree | risk assessment | anger management | game mechanic | brainstorming | teamwork | target audience | ethics | abstraction | roleplaying

License

Content within individual OCW courses is (c) by the individual authors unless otherwise noted. MIT OpenCourseWare materials are licensed by the Massachusetts Institute of Technology under a Creative Commons License (Attribution-NonCommercial-ShareAlike). For further information see http://ocw.mit.edu/terms/index.htm

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English Composition I

Description

This course promotes clear and effective communication by sharpening critical thinking and writing skills. The first unit is designed to change the way in which students think about writing -- namely that it is a conversation rather than a solitary act. The second unit focuses on academic writing and explores the “PWR-Writing” or “Power-Writing” Method (PWR – Pre-Write, Write, Revise). The remaining units will focus on the minutiae of good writing practices, from style to citation methodology. This free course may be completed online at any time. See course site for detailed overview and learning outcomes. (English 001)

Subjects

basic education | conversation | pwr method | brainstorming | writing | revising | grammar | argument | composition | rhetoric | related subjects | R000

License

Attribution 2.0 UK: England & Wales Attribution 2.0 UK: England & Wales http://creativecommons.org/licenses/by/2.0/uk/ http://creativecommons.org/licenses/by/2.0/uk/

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Choosing a topic for your research project

Description

http://www.ucd.ie/library/supporting_you/tutorials/

Subjects

brainstorming | research question | thesis topics

License

Attribution-NonCommercial-ShareAlike 4.0 International Attribution-NonCommercial-ShareAlike 4.0 International http://creativecommons.org/licenses/by-nc-sa/4.0/ http://creativecommons.org/licenses/by-nc-sa/4.0/

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Lecture 2: Iterative Design

Description

Description: This lecture begins by exploring what a game is (and isn't) and defining the terms "mechanic" and "dynamic". Designers identify the core mechanic and dynamic of a game to help guide iterative playtesting and optimization. Instructors/speakers: Philip Tan, Jason BegyKeywords: rules, strategy, iterative design, playtesting, core mechanic, core dynamic, game design tools, emergent behavior, brainstorming, user feedbackTranscript: PDFSubtitles: SRTAudio - download: Internet Archive (MP3)Audio - download: iTunes U (MP3)(CC BY-NC-SA)

Subjects

rules | strategy | iterative design | playtesting | core mechanic | core dynamic | game design tools | emergent behavior | brainstorming | user feedback

License

Content within individual OCW courses is (c) by the individual authors unless otherwise noted. MIT OpenCourseWare materials are licensed by the Massachusetts Institute of Technology under a Creative Commons License (Attribution-NonCommercial-ShareAlike). For further information see https://ocw.mit.edu/terms/index.htm

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Lecture 5: Assignment 1 Brainstorming and Team Formation

Description

Description: Abe Stein talks about how to brainstorm constructively, despite social pressure and interpersonal dynamics. Students practice generating ideas individually and in groups, ending with concepts for the first team project, a card game for 2-4 players. Instructors/speakers: Philip Tan, Jason Begy, Abe Stein (Singapore-MIT GAMBIT Game Lab)Keywords: brainstorming, teamwork, synthesis, creative process, facilitated discussion, group dynamicsTranscript: PDFSubtitles: SRTAudio - download: Internet Archive (MP3)Audio - download: iTunes U (MP3)(CC BY-NC-SA)

Subjects

brainstorming | teamwork | synthesis | creative process | facilitated discussion | group dynamics

License

Content within individual OCW courses is (c) by the individual authors unless otherwise noted. MIT OpenCourseWare materials are licensed by the Massachusetts Institute of Technology under a Creative Commons License (Attribution-NonCommercial-ShareAlike). For further information see https://ocw.mit.edu/terms/index.htm

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Lecture 6: The Social Function of Games

Description

Description: Today's reading, by theorist Roger Caillois, examines the various interactions between players and spectators of games. Students then brainstorm ideas for their first team project: designing a card game for 2-4 players. Instructors/speakers: Philip Tan, Jason BegyKeywords: ilinx, agon, alea, mimicry, vertigo, competition, simulation, games of skill, games of chance, card games, sports, brainstormingTranscript: PDFSubtitles: SRTAudio - download: Internet Archive (MP3)Audio - download: iTunes U (MP3)(CC BY-NC-SA)

Subjects

ilinx | agon | alea | mimicry | vertigo | competition | simulation | games of skill | games of chance | card games | sports | brainstorming

License

Content within individual OCW courses is (c) by the individual authors unless otherwise noted. MIT OpenCourseWare materials are licensed by the Massachusetts Institute of Technology under a Creative Commons License (Attribution-NonCommercial-ShareAlike). For further information see https://ocw.mit.edu/terms/index.htm

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Lecture 19: Abstraction and Simulation

Description

Description: To build a good simulation, identify relevant features in the source and assumptions in the resulting model. Students explore the meaning of games' choices about what to include, simplify, and abstract, and generate ideas for their next assignment. Instructors/speakers: Philip Tan, Jason BegyKeywords: simulation, abstraction, representation, agency, brainstorming, media criticism, art games, board games, SimCity, CivilizationTranscript: PDFSubtitles: SRTAudio - download: Internet Archive (MP3)Audio - download: iTunes U (MP3)(CC BY-NC-SA)

Subjects

simulation | abstraction | representation | agency | brainstorming | media criticism | art games | board games | SimCity | Civilization

License

Content within individual OCW courses is (c) by the individual authors unless otherwise noted. MIT OpenCourseWare materials are licensed by the Massachusetts Institute of Technology under a Creative Commons License (Attribution-NonCommercial-ShareAlike). For further information see https://ocw.mit.edu/terms/index.htm

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Lecture 31: Assignment 3 Brainstorming and Team Formation

Description

Description: Following last lecture's presentation of the final project assignment, a conflict mediation training simulation for psychiatric student doctors, students brainstorm their ideas for game concepts, mechanics, and abstraction models. Instructors/speakers: Philip Tan, Jason BegyKeywords: psychiatry, doctor, violence, simulation, teaching, education, patient, conflict resolution, assault, mental illness, decision tree, risk assessment, anger management, game mechanic, brainstorming, teamwork, target audience, ethics, abstraction, roleplayingTranscript: PDFSubtitles: SRTAudio - download: Internet Archive (MP3)Audio - download: iTunes U (MP3)(CC BY-NC-SA)

Subjects

psychiatry | doctor | violence | simulation | teaching | education | patient | conflict resolution | assault | mental illness | decision tree | risk assessment | anger management | game mechanic | brainstorming | teamwork | target audience | ethics | abstraction | roleplaying

License

Content within individual OCW courses is (c) by the individual authors unless otherwise noted. MIT OpenCourseWare materials are licensed by the Massachusetts Institute of Technology under a Creative Commons License (Attribution-NonCommercial-ShareAlike). For further information see https://ocw.mit.edu/terms/index.htm

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